Nannies by Noa

Nannies by Noa founded by Noa Mintz is a baby-sitting service in New York City. Noa founded the company when she was twelve years old in 2012 when she was frustrated by the quality and quantity of babysitters that her parents hired. During her summer break of middle school she connected with babysitters her parents hired, she set out to connect families with better care givers. Noa initially recruited nannies and babysitters from her social circle and connected them to families for a fee.

With help from her father and word of mouth her business grew to serve over one hundred families in the tri state. The business model was fifteen percent commission on nanny salaries and a 5 dollar flat fee per service. Nannies by Noa reports revenues of above three hundred thousand dollars in the past year.

What is unique about Noa is she set out to solve a problem that was currently affecting her. What is also unique about Noa she is driven by helping out both families and these care givers by streamlining the connection process. Her Idea is great because it is easy to execute it is a logistical service that solves a problem that many families face.

What we can learn from an entrepreneur like Noa is that you don’t have to look far to find your niche. Noa was a twelve-year-old middle school student who attempted to solve a problem that was affecting her. Often times entrepreneurs try to think too big or broad which can be beneficial however Noa is an example of looking at the problems that affect the world around you. Noa also shows the importance of communication to the success of business because without this web network that she created the nannies and babysitters wouldn’t be connected to these families and vice versa. Overall students can learn a lot from young entrepreneurs like Noa is find you niche and build your network.